Customer Success / Product
Product Adoption Rate ~ (seat form "license / seat utilization"; also "feature adoption", "adoption depth vs breadth")
How much of what the customer bought they are actually using, seats, features, or usage depth.
The fork, why two teams get different numbers
"Adoption" names at least three different measures.
In the Metric Library
- The full fork, both definitions worked all the way through
- The trap that makes the number lie, on a real export
- Every formula variant, spelled out
- The reconciliation anchor, what to tie it to and when to refuse
Reference: CS / product-analytics convention - no standards body; "active" fork mirrors DAU/MAU definitions