Retail & E-commerce / Finance
Gross vs Net Sales (Retail)
The difference between what rang up at full price and what the store actually kept after returns, markdowns, and price concessions.
The fork, why two teams get different numbers
"Sales" in retail can mean gross demand or net sales, and the deduction stack in between is where teams disagree.
In the Metric Library
- The full fork, both definitions worked all the way through
- The trap that makes the number lie, on a real export
- Every formula variant, spelled out
- The reconciliation anchor, what to tie it to and when to refuse
Reference: ASC 606 (variable consideration · returns) · retail sales-deduction convention