SaaS & Subscriptions / Finance
SaaS Magic Number
A sales-efficiency score: how much new annualized recurring revenue each dollar of sales-and-marketing spend produced.
The fork, why two teams get different numbers
The quarter-lag convention and the revenue basis.
In the Metric Library
- The full fork, both definitions worked all the way through
- The trap that makes the number lie, on a real export
- Every formula variant, spelled out
- The reconciliation anchor, what to tie it to and when to refuse
Reference: SaaS operating-metric convention (no single standards body)