Sales / Customer Success
Churned Bookings
The recurring dollars lost when customers cancel or shrink, the negative side of the ARR bridge.
The fork, why two teams get different numbers
WHEN churn is recognized and WHICH dollar value is lost.
In the Metric Library
- The full fork, both definitions worked all the way through
- The trap that makes the number lie, on a real export
- Every formula variant, spelled out
- The reconciliation anchor, what to tie it to and when to refuse
Reference: SaaS ARR-bridge convention; ASC 606 for contract-modification / termination accounting (reference only)